How It Works Pricing About FAQ Get Started Free

About

This is for people
who've been trying.

Someone with $10,000 deserves the same quality of financial guidance as someone with $10,000,000. We built the tool that makes that possible.

~1 hr
To get your plan
$0
To get started
100%
Subscription-only revenue
0
Products to sell

Why we built this

Financial advice in Canada feels a bit broken.

If you have money, advice usually finds you. If you don't, you're mostly on your own. You might still pay high fees for advice that doesn't actually help. That never felt right to us.

Someone with $10,000 deserves the same guidance as someone with $10,000,000.

We built this because we believe every Canadian should have access to high-quality planning for their finances.

People aren't confused because they can't understand. They're confused because it hasn't been explained clearly.

When someone sees their plan in plain English, they get it. Many advisors often make finances more confusing than they have to be, so you feel like you should keep paying them.

We believe that if you bring the right information together and look at it honestly, you can get very close to the right answer for someone. Not a guess. Not a sales pitch. A clear path forward and help to get you there.

Financial security changes how people live. It lowers stress. It creates breathing room. We built this for people who've been trying. Who should be able to lie in bed at night and think: we're going to be okay.

Our beliefs

A few things we think are true
about financial advice in Canada.

1
Someone with $10,000 deserves the same guidance as someone with $10,000,000.
The current system rewards people who already have a lot. We built for everyone else. High-quality advice shouldn't be a privilege.
2
People aren't confused because they can't understand. They're confused because it hasn't been explained clearly.
When someone sees their plan in plain English, they get it. Many advisors often make finances more confusing than they have to be, so you feel like you should keep paying them.
3
Knowing what to do next matters more than knowing everything.
People don't stall because they're lazy. They stall because nobody gave them a clear next step. That's what we fix.
4
Financial security changes how people live.
Less stress. More breathing room. The ability to take care of the people you love. This is about more than money. We take that seriously.

The team

Who we are.

Niel MacIntyre
Niel
Co-Founder & Chief Planning Officer
With over a decade of experience across institutional finance and private wealth planning, Niel has seen how financial advice actually works, and where it falls short. After six years at TD Asset Management in Toronto focused on fixed income research and private investments, he moved into advisory work at Edward Jones in Halifax. Five years in the advisory business made one thing clear: most people aren't getting the quality of guidance they deserve, and the system isn't built to fix that. Your Pocket Advisor is his attempt to change that. Niel designed the planning methodology and advice framework that underlies every plan. Niel holds the Chartered Financial Analyst (CFA) designation and is a Certified Financial Planner (CFP).
Jason Barnett
Jason
Co-Founder & Chief Technology Officer
Jason has spent over a decade building the infrastructure that keeps software companies running securely at scale. As a Staff Security Engineer at Apollo GraphQL and formerly at CircleCI, he specializes in cloud architecture, DevOps, and security engineering, with a focus on building systems that are both robust and airtight. He knows how to handle sensitive data responsibly and has spent his career making sure the right safeguards are in place. But beyond the technical side, Jason is genuinely motivated by tools that make a real difference in people's lives. At Your Pocket Advisor, he designed and built the technical foundation that turns a complex planning engine into something anyone can use, without ever having to worry about what's happening under the hood.

You should know how we make money.

Your Pocket Advisor makes money through subscriptions. That's it.

No referral fees. No fund companies. No data sales. Your subscription is our only revenue. Aligned incentives matter.

We win when you find genuine value, not when we steer you toward a product. When we say your fees are too high, we're not risking a relationship. We're just telling you what we see.

Transparency

What we are. What we're not.

Your Pocket Advisor is a tool that helps you build a plan for your finances, not a licensed advisor, portfolio manager, or planning firm. Our guidance is educational and doesn't constitute personalized financial advice under Canadian law.

For complex situations (significant business income, estate planning, large portfolios), work with a fee-only CFP alongside this tool.

Planning tools and qualified advisors should coexist. We're the foundation of your clarity, not the ceiling.

You've been trying.
Now get the support you deserve.

For the cost of a few coffees a month, get the kind of clarity that changes how you feel about your future. Free to start. No sales pitch. Ever.

Get Started Free
No credit card required Takes about an hour Plain English, always