Built For Canadians  ·  Free to start

Dear Canada: Take the guesswork out of your finances.

Your personal guide for getting your money sorted, so you can stop worrying and actually sleep at night.

Your Pocket Advisor does three things

  • We make money stuff simple and sort out the complexity of your finances.
  • We tell you how to make the best decisions you can make with your money.
  • We help you actually do the work to stay on track through the years as your life changes.

Get your finances in order for the cost of a few coffees a month. ☕

Takes about an hour Secure and private No credit card No jargon, ever Built on the CFP curriculum
Financial Health Score
62 /100
On track for retirement
$5,400/mo at age 60
3 actions found
+$174K impact
~1 hr
To get your plan
3
Big questions answered
1 page
Clear, simple plan
$0
To get started

Your Financial Game Plan tells you what to do.
One page. Clear as it gets.

This is a real example of the plan our users receive. Every number is yours. Every action is ranked by dollar impact.

Your Pocket
Advisor
A Financial Game Plan for Sarah
April 17, 2026
Sarah, your plan is working. three moves from here.
You told us you want to Retire at 60 with $5,200/mo  ·  Pay off the mortgage by 55  ·  Keep a $20K emergency fund
1
Where do we stand today
62/100
Financial Health Score
Your overall retirement readiness, 0-100.
It rolls up your savings, debts, investments, and plan into a single number. At 62, you're in solid shape, and the three moves below take you to 84.
2
What should we do next
your top 3 actions
Action 1 ★ Start Here
Top up your TFSA.
You have $7,000 of room this year. Same money, zero tax on the growth.
Adds ~$140,000 by age 60
Action 2
Cut your investment fees.
Move your RRSP into a low-cost ETF portfolio (0.2% vs. 1.8%).
Saves ~$34,000 in fees
Action 3
Protect your family.
Add $500K of term life insurance and update your beneficiaries.
Peace of mind for ~$32/mo
3
Are we going to be okay?
Yes At 60, you're on track for $5,400/month.
✓ $200 above your $5,200/mo goal. Money lasts comfortably past age 95.
Financial Health Score
what your 3 actions do to your overall plan
62/100
Today
84/100
With your plan
+22 points
from good to strong
Financial Snapshot
Net worth, income, savings rate, and hidden fees. All at a glance.
Retirement Outlook
When you can retire, how much you'll have, and what would improve both.
Financial Health Score
A score out of 100 broken down by category, so you know where to focus.
Top Actions
Three to five moves with the dollar value of each one attached.
Hidden Opportunities
Unused benefits, fee drag, tax room. The things most people miss.
Execution Support

We don't just tell you what to do. We help you do it.

Most plans fail not because they're wrong, but because life gets in the way. When it's time to act on something, we walk you through each step in plain English. Monthly check-ins keep momentum going. When your situation changes, your plan changes with it. You never have to figure out the next step alone.

Step-by-step guidance
Monthly check-ins
Adapts as life changes

Sample plan. Names and numbers are illustrative.

The bank gives you products.
The internet gives you opinions.
Who gives you answers?

Your bank advisor
Has products to sell. Their advice gets tied up with their commission.
The internet
Generic tips that don't know your life, province, or situation. "Maximize your RRSP" is a guess, not advice.
The other apps
Give you charts, then leave you to figure out what they mean. Data isn't a plan.

Many Canadians feel this way. And not knowing isn't harmless. It's costing you money every year you wait. Until now, there was no easy fix.

Stop guessing. Start knowing.

Your bank hasn't answered them. Advisors charge too much for them. Google doesn't personalize them. We do all three.

01

Are we going to be okay?

Not "probably" or "it depends." A real picture of where you're headed: debt, savings, retirement, the big life moments. Honest answers, not vague reassurances.

Sample output
Financial Health Score: 72/100 · Overall: Solid with gaps
On track for retirement · 2 risks flagged · 3 opportunities found
02

Where do we actually stand today?

Your full financial picture, honest and clear. Net worth, cash flow, debt, savings rate, all in one place, probably for the first time.

Sample output
Net worth: $127,400 · Cash flow: $1,100/mo available
Savings rate: 12% (target: 20%) · Debt load: manageable but high-interest
03

What should we do next, step by step?

Not a list of 40 things. Three moves, ranked by dollar impact. Specific. Prioritized. Yours.

Sample output: Your Top 3 Moves
1. Move to lower-cost ETFs → +$184,000 at retirement
2. Use your TFSA room → $22,000 available, tax-free
3. Delay CPP to age 70 → +$520/month for life

A plan is only as good as
what happens next.

Most people know roughly what they should do. The hard part is doing it and staying on track as life keeps moving. That's what we're here for.

We tell you what to do first

Your action plan is ranked by dollar impact. No guessing where to start. We sequence it for you and walk you through each move.

Prioritized · Step-by-step · No overwhelm

We update as life changes

New job, new house, new baby. Your plan updates with you. Monthly check-ins keep you on track instead of winging it year after year.

Monthly tracking · Goal check-ins · Always current

We help you actually get it done

Most plans fail not because they're wrong, but because life gets in the way. When it's time to act on something, we walk you through exactly how to do it in plain English. When something changes at work, at home, or with your money, we help you adjust. Monthly check-ins keep momentum going so nothing gets forgotten. You never have to figure out what to do next alone. We tell you, we walk you through it, and we keep you on track.

Step-by-step execution guidance · Monthly check-ins · Adapts as life changes

See How It Works

We handle the hard part.
You make the decisions.

Real Canadian tax rules, your real numbers, zero conflict of interest. Nothing to sell, nothing to hide.

Bank-level encryption
Encrypted in transit and at rest. Never sold, never shared.
Built for Canada
Real TFSA, RRSP, CPP, and provincial tax rules.
Zero commissions. Ever.
No products to sell, no funds to push, no referral fees.
You stay in control
You decide what to share. We use only what's needed to build your plan.
Built on the CFP curriculum
Our analytical process follows the CFP curriculum, the financial planning framework established by FP Canada and used by Certified Financial Planners across the country.

"I've been meaning to sort out my finances for years. What got me was finding out I was paying $3,200 in fees I had no idea about. That one thing alone was worth it."

J
James K.
Calgary, Alberta
⚠️ Placeholder: replace with a real beta user quote before launch

The cost of waiting

The average Canadian loses $4,200/year to fees they don't know they're paying.
Every year they wait, it compounds.

Your Financial Game Plan finds your leaks and shows exactly what they're costing you over time.

See What You're Paying →
$184K
Lost to fees over 20 years
at 2% MER on $200K
~1 hr
To get your full picture
$0
To start

Stop guessing.
Start knowing.

Most people don't realize they're off track until it's too late. Yours takes about an hour to find out.

Get Started Free
No credit card No advisor pressure No sales pitch